How Ascent nutrition scaled sales and slashed service tickets with Rep AI

When Lance Schuttler first watched Limitless (the movie), he got inspired. In the film, the main character (“Edward”) is given a nootropic (aka a “smart pill”) called NZT. Once the pill assimilates into Edward’s system, he is seemingly granted with “limitless” cognitive powers.

Even if something like NZT was pure fiction, Lance asserted that the concept behind it was not. And so he began a lifelong quest to discover something in nature that could, at the very least, grant your average human greater cognitive capabilities.

He would start with himself so that he could then help others even more.

“I knew that maximizing my cognitive function would be a vital part in creating a happier and healthier life for myself.”

There’s nothing like living your dream, so Lance envisioned and founded Ascent Nutrition, a nutrition and wellness company with one mission: to help bring about a great collective shift in awareness around human health and nutrition.‍

To do that, he would have to create and manage his own eCommerce business. But running an online store isn’t easy.

For example, when the Ascent team made simple changes to the login process, they found themselves inundated with customer support tickets—many of those were subscription-related complaints. They wanted more sales, sure, but more importantly, they wanted to ensure their customers felt understood and supported.

The Solution

Personalized Recommendations to Boost Sales 

Understanding the importance of individual health needs, Ascent Nutrition employed Rep to approach potential customers who seemed unsure. Rep didn't just answer questions; it actively offered tailored supplement recommendations, guiding customers through their wellness journey.

On-the-Spot Information Reduces Ticket Overload

‍For those who simply needed more information, Rep was there to clarify, ensuring that only intricate queries made it to support. This not only gave customers confidence, but dramatically reduced the influx of common questions that previously flooded their live support team.

Troubleshooting Made Seamless with Strategic Flows  

Because of the change, the login page became a sticking point for many. With Rep, Ascent Nutrition crafted a Conversation Flow specifically for the login page. Now, customers didn't need to grapple with the new process alone or reach out to agents if they faced login issues.

Results

In three months since joining Rep, Ascent Nutrition has:

• A remarkable **93.61%** of conversations were handled without human intervention, ensuring no additional tickets were raised.
• An impressive 20.73% conversion rate led to a revenue boost of $18,593.15.

“Rep is a game-changer for the entire eCommerce space. It has far exceeded our expectations–and we came in with high hopes to begin. We are grateful to have received such tremendous results in helping our customers more efficiently and accurately.”

With Rep’s help, Ascent Nutrition not only created a new sales channel, but redefined its customer support, ensuring that every individual felt catered to, every step of the way.

Discover more at Ascent Nutrition: https://goascentnutrition.com/