Clarity score
One number from 0 to 100 for how well the page answers what shoppers need to know before they buy.
Product page check
See what your product page leaves unanswered
Paste any Shopify product page. REP AI finds the shopper questions, hesitation points and clarity gaps that may be costing you sales, and ranks the fixes.
Check a product page
We read the product copy, photos, reviews, trust signals and buy box, then test the page against the questions shoppers ask.
Takes under a minute. Free, no signup.
- Scores 5 clarity signals
- Predicts unanswered shopper questions
- Ranks fixes by conversion impact
Checking your page
- 1
Reads the product page
Product copy, photos, reviews, trust elements and the buy box.
- 2
Predicts shopper questions
What a first-time visitor in this category wants to know before buying.
- 3
Scores clarity signals
Value proposition, decision complexity, trust, social proof and buy-box clarity.
- 4
Ranks every gap
Failed checks and unanswered questions, by likely effect on conversion.
- 5
Prioritizes fixes
Specific page edits, with quick wins first.
What you get
A shopper-clarity report for any product page
The report turns a live product page into a ranked view of what shoppers may not understand, trust or find fast enough to buy.
Unanswered shopper questions
The questions a first-time visitor in your category is likely to ask, and whether the page answers each one.
Conversion blockers
Weak trust signals, unclear value, too many choices and buy-box friction, each with the evidence we found.
Fix-first list
Specific edits ranked by likely impact on conversion, with quick wins marked so you know where to start.
How it works
From product page to clarity report in under a minute
- 01
Reads the product page
Pulls the product data from Shopify and reads the live page: copy, photos, options, reviews, trust elements and the buy box.
- 02
Predicts shopper questions
Works out the product category and lists what shoppers in it ask before buying, then looks for an answer to each on the page.
- 03
Scores clarity signals
Runs about 25 checks across value proposition, decision complexity, trust, social proof and buy-box clarity.
- 04
Prioritizes fixes
Turns every gap into a specific edit, ranked by impact, from quick wins to projects for your next sprint.
Methodology
Built on the questions shoppers ask REP AI
Product pages usually say what the brand wants to say. Shoppers arrive with their own questions: Will this fit? Can I trust it? Is it right for me? What happens if it doesn't work out?
The check tests whether the page answers those questions clearly enough to keep a shopper moving toward the buy button. It reviews the value proposition, the number of choices, trust signals, social proof and the buy box, and predicts the questions the page leaves open for that kind of product.
The questions come from what shoppers ask REP AI in chat on Shopify stores every day: sizing and fit, ingredients and materials, delivery times, returns and whether the product is right for them.
Check a product pageFAQ
Questions about the check
What does the product page check look at?
It reads the live product page and the product's Shopify data, then scores five signals: value proposition, decision complexity, trust, social proof and buy-box clarity. It also predicts the questions shoppers in that product category ask before buying, and checks whether the page answers each one.
Is it free? Do I need an account?
It's free and there's no signup. Paste a product page link and the report appears on this page.
Which stores does it work on?
Shopify product pages, on a myshopify.com address or your own domain. Some stores block automated reads, and some headless storefronts don't share product data. When that happens the check tells you it couldn't read the page.
Do you keep the pages I check?
The report is built in your browser and we don't keep a copy. Our site analytics record that a check ran, the store's domain and the score, the same way they record page visits.
How accurate is it?
It checks what is on the page when it loads. Some review and chat apps load later through scripts. When the check can't see one, the report says so instead of guessing. Treat the report as a starting list, and confirm each fix on the live page.
Can I share a report?
Yes. Click Copy report link and send it. The link runs the check again when it's opened, so it always shows the page as it is now.
How is this different from REP AI?
The check finds the questions a product page leaves open. REP AI answers them in chat on your store, from your product catalog, FAQs and store policies, and starts the conversation when a shopper hesitates.
Want this across your whole store?
REP AI spots buying signals, answers shopper questions, recommends products and learns from every conversation on your store. Every plan starts with a 14-day free trial.
